Daily communication with your email list is not meant to be something that sells to them hard every time. Rather, look at it as a way of getting in touch with the clients that you have. You are just sending them a note, which of course has links back to your website to help you to sell your service or products.
Why do you want to communicate like this? One reason for doing so is to simply keep your company, your product, or your service in the minds of the potential client or customer. It allows them to know who you are and helps you to develop a relationship with them.http://myselfhostedsetup.com/
It is important not to overdo it. As mentioned, you do not want your commercial messages to be considered spam. Rather, you want to make sure you always offer something of use, some form of information or otherwise alerting the customer or client to what you have to offer. If you are not running a special, instead offer some advice or wisdom in the email.
The best way to manage this type of personal communication is to use a simple email client that will allocate email addresses into the appropriate groups. Then, you can send out one email address to a group of contacts appropriately.
Especially at first, there is no need to invest in a hefty email marketing program like an autoresponder. Instead, invest in good organization through your Outlook program or any other email client you use. This way, you are not investing anything additional. email marketing software